What Is the Roofing & Solar Reform Alliance (RSRA)—and Why Did Luxe Join?
From the Luxe Roofing Knowledge Center
If you’ve ever dealt with a roofing contractor who vanished after the sale—or hit you with hidden fees after promising a “great deal”—you’re not alone.
Too many homeowners have fallen victim to roofing and solar scams, and the industry’s reputation has suffered because of it.
That’s why Luxe Roofing has proudly joined the Roofing & Solar Reform Alliance (RSRA)—a nationwide coalition of elite, ethical contractors committed to restoring trust in the roofing and solar industries.
What Is RSRA?
The Roofing & Solar Reform Alliance is a national organization fighting back against shady contractor practices. Their mission is to protect homeowners and elevate ethical, well-run companies that prioritize service—not sales gimmicks.
RSRA members pledge to combat some of the most common and damaging issues in the industry, including:
Predatory sales practices
Lowball quotes followed by surprise expenses
Unlicensed or unskilled labor
Poor project communication
False advertising and bait-and-switch offers
Unpaid or exploited labor crews
If you’ve heard horror stories about roofing contractors, chances are they fall into one of these categories.
Why Luxe Roofing Took the RSRA Pledge
As an RSRA-Certified Contractor, Luxe Roofing has committed to upholding the Alliance’s 5 Pillars of Reform—each designed to rebuild homeowner confidence and ensure long-term industry integrity.
1. Buying Experience You Can Trust
No gimmicks. No pressure. Just a clear, educational, and transparent buying process from the start.
2. Service That Exceeds Expectations
Our commitment doesn’t end after you sign. We deliver a seamless experience, without delays, surprises, or dropped communication.
3. Leadership & Accountability
Our team leads with integrity and takes ownership of every detail. No finger-pointing—just results.
4. Culture That Builds Pride
From our crew members to our clients, we foster a company culture you’ll be proud to be part of.
5. Stewardship of Homeowners & the Industry
We view every roof as a responsibility—and we take that seriously. We’re here to protect your property and your peace of mind.
How RSRA Membership Benefits You as a Homeowner
Hiring an RSRA-approved roofing contractor like Luxe means:
You’re working with a company that has passed national ethics standards
You’ll receive honest estimates, not bait-and-switch quotes
Your project will be managed by licensed, qualified professionals
You can expect clear, respectful communication at every step
Your investment is protected by a contractor who’s accountable to something bigger than a bottom line
Nationally Recognized. Locally Trusted.
The RSRA’s movement is gaining attention nationwide—with features on Fox News, ABC, CBS, NBC, and USA Today.
But at Luxe Roofing, our focus is still right here at home: serving our neighbors with unmatched craftsmanship, honor, and care.
Learn More or Request a Transparent Estimate
Want to work with a contractor who does things differently?
Start with Luxe Roofing—an RSRA-certified roofer committed to protecting your investment and elevating your home.